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Website Audit
We explored how to analyze a website’s performance and identify areas for improvement to boost rankings and user experience.
Website Audit
In Session 4, we delved into the critical process of conducting a Website Audit, a foundational step in Search Engine Optimization (SEO). This session emphasized identifying and resolving issues that hinder a website’s performance and search engine visibility.
Key Activities:
Subdomain Check We began by reviewing our subdomains, including performing keyword research and mapping for the Flower Bar website. This step ensured that all seed keywords were effectively aligned with relevant pages to maximize search engine relevance.
SEO Cycle Process We revisited the six essential steps of the SEO cycle:
Data Benchmarking
Keyword Research and Mapping
Website Audit
On-Page SEO
Off-Page SEO
Monthly Reports and Data Analysis These steps form a continuous process for optimizing a website’s performance.
Conducting a Site Audit A website audit involves analyzing and diagnosing technical, on-page, and content-related issues affecting site health. Tools like Screaming Frog were used to identify problems and recommend actionable solutions for optimization.
Exploring Site Audit Tools To familiarize ourselves with professional-grade tools, we explored and conducted audits using:
Uber Site Audit Tool Screenshots of the results were shared in Slack for discussion and analysis.
Key Takeaway:
Website audits are essential for maintaining site health and optimizing SEO performance. By identifying issues such as broken links, slow-loading pages, and duplicate content, we can improve user experience and search engine rankings.
If you’re interested in learning more about auditing and improving websites, visit my portfolio site at helvin.sovasites.net for insights and services!
Website Audit Results As part of Session 4, I conducted a detailed website audit of my portfolio site using Screaming Frog. Below, you’ll find the audit results, which highlight key areas for improvement and optimization opportunities. These insights are essential for enhancing site performance, addressing technical SEO issues, and ensuring better visibility on search engines.
Check out the screenshots of the audit results below for a closer look at my site’s current SEO health!
This is how I conduct a site audit to my website during bootcamp!
